Wireless gaming worth USD6 billion by 2005

09/13/2000

Internet games on mobile phones are set to become a massive market in Europe and the US

Classic games like card games, quiz games, and bingo will be the most popular games, due to their familiarity among users. Location-specific games and multi-player games will also become popular gaming applications on mobile phones, according to the 'Wireless Gaming' report.

Revenues from wireless gaming will be low this year. However, by 2003, they will be worth USD1.6 billion, and by 2005 they will be worth a staggering USD6 billion in the US and Western Europe.

Germany and the UK will be the largest wireless gaming markets in Europe, with the report predicting that more wireless-gaming revenues will come from Western Europe than the US by 2005.

The US will continue to lag behind Western Europe until standards become more common on mobile phone platforms, but its wireless gaming market will still be worth a hefty USD2.4 billion by 2005.

Sponsoring of game players in contests will be the most profitable revenue stream, while subscriptions from pay-to-play customers will also prove successful in finding a receptive audience.

Source: NUA Internet Surveys

Date of Article: September 6, 2000

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