"WebMetro has proven to be a reliable e-Business resource for our company."
Claude Lauzon, President
Pratt & Whitney Canada
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Content Management
A Quality Content Management System
The ability to swiftly change or modify content within a company’s external website(s) or intranet sites is crucial for conducting business online. Waiting for lengthy design or programming changes when they can become a huge pitfall for an organization but an advantageous opportunity for competitors.
A quality content management system (CMS) enables marketers to save time and gain some peace of mind knowing they can:
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Quickly change/modify/enhance/delete product descriptions, listings, prices, images, and more
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Easily add new pages with additional content to a website
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Create templates to make global changes across multiple pages
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Define various levels of access allowing team members varying levels of control
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Control and moderate discussion areas or postings to control website content
This list only represents a handful of capabilities provided by a quality content management system.
Scalability and Flexibility
Implementing a website content management system is a proactive step tackling a company’s future website needs for long term success. The ability to swiftly shift course to address changing market conditions or new competitive pressures is a must to maintaining the value of a company’s internet and intranet sites. Content management software makes it uncomplicated to apply future content changes allowing a business to easily adapt and grow.
Minimal Amount of Training
Learning how to use a content management system requires training but not much. A CMS is designed to be extremely easy-to-use. Just about anyone with Microsoft Word experience can produce a web page using a website content management system.
Including CMS in a Website Redesign
While a content management system or solution may be implemented at any time during the life of a company’s website, we recommend the implementation occur during a website redesign. Enterprise content management system implementation during a website redesign project is ideal since the website will need development work including new templates due to a new design and fresh content.
Content Management System Integration
WebMetro has a longstanding history of experience integrating technology solutions for our clients. Our in-house team of developers can integrate a content management solution to address a company’s core website issues and objectives. Furthermore, our team only works with the best technology to help our clients achieve their business goals.
Contact us at 866.922.4632 to learn more about our content management and website development services.
Content Management Articles:
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Why Content Management Systems Need to Catch up to Web 2.0 Principles
Web 2.0 puts content management in the hands of the people. And this, bluntly speaking, is why content management systems need to catch up to the Web 2.0 principles.
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Web Content Management Systems
Web content management systems have come a long way beyond simply filtering bad URLs and keeping pace with dirty word lists. Today’s systems require keeping pace with such web advancements as social networking and marketing sites, peer-to- peer sites, malware capability and instant messaging.
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Most Online Content Created by Teen Girls
Like its predecessor, the telephone, it appears that teen girls have taken their aptitude for communication online. Not content to rule one online medium, teen girls created more content in almost every online forum from blogs to websites to photos.
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