Adults surf the Web more than teens

09/13/2000

Teens spend less time online than adults

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Teenagers have fewer online sessions, and spend less time online during those sessions, according to research by Jupiter Communications and Media Metrix.

New data shows that teens spend an average of 303 minutes online per month, while adults spend an average of 728 minutes online per month—and that teens, depending on gender, tend to sway toward different websites.

Teen boys are more likely to look for games, build their own web pages, and download software and music files.

Girls, however, use the Web for more practical purposes—such as reading online periodicals, sending electronic greetings, doing homework, and using it as a communication tool.

The report also revealed that teen boys surf the Web more actively than teen girls. Media Metrix data from June 2000 showed that males averaged 301.2 unique page views, while females viewed an average of 271. Boys visited about 47 domains, while girls visited 32.

Other findings from the report show that adults aged 18 to 34 spend an average of 656 minutes online over 13 days per month, while adults aged 35 to 49 spend an average of 804 minutes online over 15 days per month.

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Source: NUA Internet Surveys