Global home Net access grows

04/05/2002

Home Internet users account for almost one eighth of the world's population and this number is still rising, findings from Nielsen//NetRatings have shown.

.

Furthermore, figures show that 24 million people used the Internet for the first time in the fourth quarter of 2001, an increase from 15 million who went online in the third quarter.

Close to 40 percent of the world's Internet users are based in the United States and Canada, the research found. The Europe, Middle East and Africa region is home to 27 percent of users.

The Asia-Pacific region has 110.1 million people who access the Internet from home and Latin America has 20.7 million. The rest of the world has 41 million home Internet users, equivalent to eight percent of the total number. The study was conducted between October and December 2001.

For more information on Internet marketing visit Online Marketing

Source of Article: NUA Internet Surveys

Date of Article: April 4, 2002