US online advertising market to grow

04/12/2002

The US online advertising market is expected to grow by 11 percent during 2002, according to a new study from eMarketer.

The research firm forecasts that online ad spending will rise from USD7.3 billion in 2001, to USD8.1 billion by the end of this year.

By 2004, online advertising is expected to account for 3.8 percent of total media spending in the US, up from 2.9 percent in 2001.

For more information on Internet marketing visit Online Marketing

Source of Article: NUA Internet Surveys

Date of Article: April 10, 2002