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Can You Really Grow Your Business Using the Internet?

04/18/2002
online consumers will spend 23% more than last year, and B2B e-commerce will rise by 57% and eMarketer expects that over 60 million people will purchase goods and services online in 2002.

The internet has become an integral aspect of business in North America. E-commerce has therefore grown significantly in the US and Canada, and will continue to do so in the years ahead.

The chart below represents the forecasts of several well known analysts in the forecasting of B2B and B2C activities.

To the question of whether you can really grow your business using the Internet, the answer is simply YES. The statistics and forecasts support it and the success stories are plenty. This of course assumes that you have gained a good understanding of the tools and processes that drive eBusiness from planning to online marketing.

From B2B and B2C e-Commerce to service-based businesses, each day, we see more and more companies that have been able to figure out how to win in this medium, many with the help of WebMetro.

In all cases you can insure that your investment and efforts are successful, if you follow the following guidelines.

1. Make sure that the top management of your company is committed to the process.

2. Allocate budget and resources commensurate to your expectations (ROI).

3. Make sure that you have a committed leader (champion) within your organization to lead this effort.

Hire a savvy development partner that understands all aspects of online business from strategy, design and usability to online marketing, and has the testimonials/references and experience to prove it. For more information on Internet marketing visit Internet Marketing