Job Seekers Online

05/10/2002

Jupiter reports that in Q4 2001, 76% of the 13.5 million internet users who visited the top ten US job websites were loyal to one site, while 15% visited two career sites.

A recent report from Jupiter Media Metrix finds that 76% of the 13.5 million internet users who visited the top ten US job websites in Q4 2001 were loyal to one site, while 15% visited two career sites. Jupiter determined that 67% of Hotjobs.com users only visited that site for online job information, 58% of Monster.com visitors were loyal to Monster but just 8% of Flipdog.com visitors were loyal to Flipdog.

In February 2002, the Newspaper Association of America (NAA) commissioned MORI to survey internet users via telephone and online regarding their online activities. MORI found that 5% of those surveyed via telephone and 10% of those surveyed say searching for a job is one of their daily internet activities.

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Source of Article: eMarketer

Date of Article: May 9, 2002