5/13/2002
Number of Online Ads on the Rise
The news could be an indication of the Web advertising industry's recovery, according to NetRatings.
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5/10/2002
Global home Net access population grows
The number of people who access the Internet from home, grew by 7 percent from the fourth quarter of 2001 to the first quarter of 2002, reports Newsfactor.
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5/10/2002
DSL boosts productivity in the workplace
Most DSL business subscribers in the US believe that the productivity benefits associated with DSL outweigh the monthly subscription costs.
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5/10/2002
Media Buyers Prefer Quality over Quantity
Most e-mail marketers opt for permission-based lists and take great measures to target legitimate recipients.
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5/10/2002
Job Seekers Online
Jupiter reports that in Q4 2001, 76% of the 13.5 million internet users who visited the top ten US job websites were loyal to one site, while 15% visited two career sites.
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4/29/2002
B2B spending to exceed USD1 trillion in 2004
(B2B) spending will total USD482 billion
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4/29/2002
US Net users lukewarm towards broadband
Internet users in the US are still reluctant to pay for high-speed broadband Internet connections, reports Reuters.
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4/29/2002
Branding Benefited by Banners
Even the much-maligned ad unit can have a positive effect on purchase intent, according to comScore and Nestle Purina.
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4/29/2002
Global 500 Recruit Online
Electronic recruiting dominates the human resource efforts of top companies, with 91 percent finding viable candidates through their corporate Web sites.
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4/29/2002
US Markets Going Online
74.5 million US adults in 85 designated market areas (DMAs) said they had logged onto the internet "in the past month"
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4/18/2002
Viral Marketing: It is a Must
viral marketing
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4/18/2002
Can You Really Grow Your Business Using the Internet?
online consumers will spend 23% more than last year, and B2B e-commerce will rise by 57% and eMarketer expects that over 60 million people will purchase goods and services online in 2002.
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4/12/2002
Top 500 companies recruit personnel online
A new study from iLogos Research indicates that 91 percent of the top 500 companies use corporate websites for recruiting.
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4/12/2002
Corporate spending on websites remains high
Around 56 percent of websites operating budgets for 2002 are within 10 percent of last year
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4/12/2002
Online ads drive sales of goods offline
Online advertising increases offline sales for consumer-packaged goods by an average of 6.6 percent, according to a new study by Information Resources Inc (IRI) and DoubleClick.
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4/12/2002
US online advertising market to grow
The US online advertising market is expected to grow by 11 percent during 2002, according to a new study from eMarketer.
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4/12/2002
Nearly USD40 billion spent on dotcoms in 2001
USD39.7 billion to acquire 1,289 Internet companies
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4/12/2002
Spending on wireless services to rise
The Telecommunications Industry Association (TIA) predicts that US spending on wireless communications will reach a total of USD116 billion in 2002, an increase of 8.5 percent on 2001.
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4/12/2002
US news sites see increase in visitors
Traffic to news sites in the US, increased significantly during the week ending March 31, as Internet users logged on to read national, local, and business news.
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4/5/2002
Email marketing contributes to increased sales
US companies claim that sales increased in 2001
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4/5/2002
Global home Net access grows
Home Internet users account for almost one eighth of the world's population and this number is still rising, findings from Nielsen//NetRatings have shown.
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4/5/2002
Online Travel Expected to Fly High
travel will grow to $64 billion by 2007
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4/5/2002
Ebusiness spending down on 2001
Spending on ebusiness technologies is forecast to drop from 3.5 percent in 2001, to 3.0 percent in 2002, according to new research from Forrester.
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3/26/2002
Confidence in Internet declines in Q1, 2002
The latest release of the Yahoo/ACNielsen Internet Confidence Index shows that confidence in the Internet has decreased slightly for the first quarter of 2002.
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3/26/2002
US candidates not using the Net
Newsbytes reports that the majority of political candidates in the US aren’t using the Internet as a campaign tool.
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